Reputation management is about how a brand identifies itself and how the public perceives it. The rope is the best digital marketing agency to manage your online reputation. 

A few years ago, the internet was a different place where marketers only focussed on selling their products and services. There was no customer engagement, no importance of customer feedback, etc. But now the picture is completely different. Brands are no longer just static brochures as regular interactions with the audience on social networking sites have become a mandate for all businesses. In fact, according to the best digital marketing agency in Kolkata, it is more than crucial to maintain a transparent relationship between a brand and the audience. 

Maintaining goodwill in the market in this competitive business environment is not child’s play. You have to put your best foot forward and the one thing that you rely on is ORM or Online Reputation Management. It is the practice of monitoring, reviewing, and repairing the online information that is publicly available for a company or any individual.