What Are The Reasons To Optimize Instagram For Your Business?

Today, “Instagram” is a popular word in every social media agency in Kolkata. If you own a business, here are some reasons why you must use Instagram for growth. 

Ever since its inception, Instagram has become a powerful marketing tool for every business. While there are tons of advertisement opportunities, beginning with Instagram is free. Moreover, every business can build a significant following without spending even a penny. Know more from an unsurpassable social media marketing company in Kolkata.

A Brief Tour To Instagram

This immensely popular photo and video-sharing social media platform are loved by many. Followers can share photos, videos or reels. Furthermore, temporary stories live in the profile for 24 hours. Facebook owns Instagram and is also its parent company. Additionally, this platform has more than 1 billion active users all around the world. 

Top Reasons To Use Instagram For Your Business

  • More Audiences Are Present Here 

As per Instagram, the social media presence on their platform is nothing less than 1 billion active users. Of all these people, over 500 million are daily active on this platform. With a plethora of eyeballs, there is no limit to the growth of a business. Brand reach can increase with a dedicated Instagram strategy. 

  • Any Business Size Can Thrive 

With so many users to select from, Instagram has become an important place for businesses. This is applicable to both large and small companies, entrepreneurs and pop shops. If a marketing team desire to get their business on the map, Instagram can provide major help. Businesses can easily reach their target customers and simultaneously increase brand awareness.

  • A Platform To Make Money Directly 

Instagram has become a proven platform for e-commerce sales. At present, there is a larger emphasis on making money through the placement of products. The latest update “Shop Tab” allows customers to discover and buy directly from brands through this platform. It also provides shoppable posts that give businesses the right to add tags to their photos. 

  • Your Brand Can Partner With Influencers 

When it comes to social media, there are two categories of users. The first one is regular users and the next one is influencers. Influencers are online celebrities who promote a product or brand and push it into the mainstream. A reliable influencer can boost your company’s sales in no time. Using a popular influencer with an enormous follower base can take your marketing to the next level.


Contact the best social media marketing agency in Kolkata, GetTraffic today and use Instagram for the benefit of your brand. They provide par excellence social media marketing service Kolkata which is very affordable. So, don’t delay more.